As you might have observed, the name Mohammed bin Rashid has become synonymous with Dubai’s and UAE’s achievements in the 21st century. This is a name that stands for wise leadership. It denotes a leader who has made his people happy with innovative initiatives in public service. This is a leader who has raised the

hopes of all who seek to build a better life and has been successful in inspiring the country to dream big to reach the leading position in every field. This leader is none other than His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, who has stressed on several, occasions his quest to make the UAE number #1 in every field.

for Smart Tourism and Exceptional Entertainment

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It was in December 2014 that His Highness Sheikh Mohammed launched the Dubai Strategic Plan 2021 that aims to reinforce Dubai’s position as a global center and destination across a number of sectors. The Strategic Plan will build the future of Dubai through pioneering initiatives that will make it known the world over for its quality of life and excellence in governance. Through leadership development, and efforts to enhance the well-being of the individuals and the society and the maintenance of security and order, this initiative features the complete plan to turn Dubai into the smartest city in the world.

 The Forum will highlight the potential of the private and public sectors to achieve the desired objectives to turn this city into the smartest and most outstanding city in the areas of hospitality, tourism and construction. This will be an opportunity to say: “Thank You Mohammed bin Rashid” for your outstanding leadership and achievements. Thank you for giving us the opportunity to celebrate each day happily in a safe and secure environment.”

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